No.1 Institute for Graphics, Animation, VFX, Gaming & Photography

Friday, August 11, 2023

Digital Marketing Management


Digital Marketing Management

Welcome to a world where your telephone can take a video, your money can be stored on a piece of plastic, and the latest music comes from the internet into your computer in seconds. Welcome to the world of Digital Animation Technology.

Courses in Digital Technology related industries are attracting widespread interest. This is not surprising given the growing use of the computer as a production tool and a medium for visual exploration. Many fields ranging from computer game development to architecture, from archaeology to forensics, from healthcare to special effects are suddenly in need of Digital Technology Professionals. Students interested in entering this dynamic and rapidly evolving new world should seek a broad education to prepare for the many opportunities and possibilities that lie ahead.

Institute of Digital Media Technology, India (IDMT.IN) is the Best Digital Animation Technology Training Institute in Bhubaneswar, Odisha. IDMT.IN is pioneer in introducing Animation in Odisha, with the release of “Chatura Kau” the first animated short film in Odia. IDMT.IN is the only organization in the state to empower the youth with creative set of rules and skills.

After completing this course, our students are working as Animator, Cartoonist, Motion Graphics Designer, Compositor and many more in different Media Production companies, TV Channels, Advertisement Agencies, E-Learning, Content Development Companies across India and Abroad.

IDMT.IN is also offering Specialization and software based short-term Courses in Digital Animation Technology.

SYLLABUS

 PAPER I - INFOCOM  TECHNOLOGY
  • Introduction to Communication Theory  
  • Introduction to Information Technology 
  • learning Windows 10 
  • Using Internet
  • Creating Email Accounts
  • Sending & Receiving Emails 
  • Introduction to Microsoft Word 
  • Understanding the Adobe Acrobat Document    
 PAPER II- PHOTOGRAPHY & IMAGING
  • Introduction to Digital Photography
  • Digital photo Editing Techniques
  • Image Editing  with photoshop C55
  • Web Files Formats
  • Understanding the Flicker & Picasa Technology
PAPER III- WEB TECHNOLOGY 
  • Introduction to Web Technologies  
  • Server & Clients Concepts 
  • Downloading & Installing XAMMP Server
  • Understanding CSM for Marketing Professional    
  • Uploading & Downloading & Files Using FTP
  • Registering a Domain   
  • Hosting the Website with a HSP 
  • Signup Facebook ,twitter & linkedln Accounts 
PAPER IV - CUSTOMER RELATIONSHIPE MANAGMENT   
  • Customer Relationship Management (CRM) 
  • The Data Mining Concepts  
  • The Benefits OF CRM  
  • Hands on Training on CRM
  • Client acquisition   
  • Client management and servicing Fundamentals
  • Introduction to PR( public relation)
PAPER V- DIGITAL MARKETING
  • Introduction to Marketing     
  • Fundamentals of Marketing Channels
  • Digital Marketing Strategies
  • Fundamental of Brand Building & Brand Equity
  • Starting with the Website
  • Foundations of Analytics
  • Content Creation & Management
  • Search Engine Optimization
  • Search & Display Marketing
  • Social Media Marketing
  • Email Marketing, Mobile Marketing
  • Content Marketing 
  • Fundamentals of Blogging
  • Making a Viral Marketing Strategy
  • Freelance Marketing Management
 PAPER VI- PROJECT WORK
  • project Submission


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INSTITUTE OF DIGITAL MEDIA TECHNOLOGY, BHUBANESWAR, ODISHA